The Crouch Group today announced their partnership with Mahan Wagyu Ranch, a Texas ranch that raises 100% Full Blood Wagyu beef for consumers. This partnership is a result of The Crouch Group’s effort to expand into the agriculture industry. Leveraging years of experience and knowledge in both agriculture and marketing, The Crouch Group is creating a fully customized e-commerce website to sell Mahan Wagyu’s top-of-the-line fullblood 100% Wagyu beef. Along with beef sales, Mahan Wagyu also … [Read more...]
Kellie Kilgore to Join The Crouch Group
The Crouch Group is proud to announce Kellie Kilgore has joined the company as a new Account Representative. Kilgore will be responsible for existing client account management, new business development, and public relations. She joins The Crouch Group from LG Seeds located in Westfield, Indiana. LG Seeds is a provider of corn, grain sorghum, soybean and alfalfa seed to farmers across the United States. It was there that Kilgore served as an Independent Account Representative in … [Read more...]
The Crouch Group Is a Google Partner – What Does That Mean?
The Crouch Group recently achieved Google Partner status. We have been working on this recognition for over a year. Becoming a Google partner involves checking off many different milestones. Qualifying for Google Partner status means that we have met the Google established requirements in Google Ads campaigns for our clients. Google Ads include Pay-Per-Click ads on Google searches, Video ads, Image ads across 90% of websites, or ads for specific products that our clients … [Read more...]
4 of 5 doctors agree: Reviews Matter!
The classic ringing endorsement for a product is that: 4 out of 5 doctors agree. While the doctors may not have been asked about reviews, it is clear that reviews today matter. We used to go to the Better Business Bureau to find out if a business did good work. But today a business’s customers give you the best insight. After all who knows better? Reviews are endorsements for your products. Between Yelp, TripAdvisor, Amazon, Facebook, Google, and many more, people can easily … [Read more...]
How to use Omni-Channel Marketing for your business
Omni-channel marketing should be a smooth and painless process to market to clients. The Crouch Group is a full-service marketing firm. However, Tim (Crouch) likes to say we are actually in the business of evolution. The world is changing so rapidly today that if we do not constantly evolve with it, we will quickly go extinct. When this company was started, marketing was largely the same it had been since the days Don Draper (Mad Men) worked on Madison Ave. But over the last two decades we … [Read more...]
Tim Crouch to be Featured Speaker at Collaborative Conference in San Diego
The Crouch Group’s work with Collaborative Divorce professionals has expanded to California. Collaborative Practice of California has hired The Crouch Group to introduce a marketing plan that has been highly successful in Texas over the course of the last three years. It involves a new public facing website focused on educating potential clients, blogging strategies, social media outreach and an opportunity to more directly connect potential clients to collaborative divorce … [Read more...]
Pay-Per-Click Campaigns for Lawyers
Pay-Per-Click campaigns with Google Ads (formerly Google Ad Words) for attorneys are the some of the most expensive per action on the internet. An action could be someone clicking to your website, calling your office, in other words interacting with your Google Ad. On average, Google ads cost $8.88 more per action for attorneys than any other industry. Why is this? There is a lot of competition for legal keywords. There are Family Law attorneys, Personal injury, Tax Attorneys, Business … [Read more...]
How to get More Engagement with your Content
How do you get more engagement with your content? Everyone wants to have a viral video or something that gets everyone talking. However, the first question you need to be asking is, “Why should someone want to engage with my content?” Just wanting to have higher engagement is getting ahead of yourself. People need to have a reason to want to share or talk about your content. It needs to make people laugh, elicit strong emotion, or have an active participation aspect to it. In the 1988 … [Read more...]
Is Search Engine Optimization still relevant?
Search Engine Optimization is nothing new. It has been around almost as long as Search Engines have existed, gaining widespread prominence around 1997. But how does a 20+ year old term still have relevance in a digital landscape that drastically changes, sometimes even month to month? Like every aspect of the internet, Search Engine Optimization has constantly evolved over the years, or it would have completely disappeared. Search Engines are designed to deliver the best user-experience and … [Read more...]