Getting a new website posted is an exciting experience and drives energy in many ways. Keeping your content fresh and current is an important part of maintaining your audience. When websites become stale, often the site owner is the last to notice. The Crouch Group will keep a sharp eye on your site to see that the content is current and that your site is able to take advantage of new technologies as they arise.
The main component to a thriving website is fresh content. The Crouch Group can create and maintain a schedule to keep your site fresh and new, so that visitors will continue to return.
How Do I Know When My Website Needs Attention?
A website can grow old before you know it. There are key indicators that show when a website is ready for updating and there are pitfalls to avoid in the web site’s design, elements that loose their freshness quickly.
A best practice for all websites is to keep the content newly updated. This doesn’t mean you throw out all the content you worked hard to produce. Keeping a archive of past content to draw upon is a worthwhile practice, but one thing that both human site visitors and search engine robots agree on is fresh content.
Small Updates at Frequent Intervals
Keeping in practice with regular updates is a great habit to develop. Done in small increments but in frequent and regular intervals keeps your site fresh and appealing.
Organize Your Time Related Content
It is best to have events that show the passage of time in one or two organized areas which makes them easy to spot and clean up. Nothing is less interesting to a website visitor than an event that happened last week. So timed events need to be organized in a fashion that makes them easy to maintain.
Look at What Others Are Doing
Another helpful habit to engage in is visiting other sites like your own. See what is out there. Look at other businesses or organization similar to yours, perhaps in different cities or states. Researching other’s ideas is a fine form of flattery.
Seek Input from a Variety of Sources
Ask the Amatuer and Ask the Pro — both have valuable input. Sometime an outsider has just the idea you need for freshness. The Crouch Group can take a professional view towards what you are trying to achieve.
