The Crouch Group Portfolio: Case Studies

Online Marketing Strategy Case Studies Case Study 1 Brickhouse Gym Local business using only traditional marketing. i.e. magazine, newspaper and other print In June of 2014 The Crouch Group moved 100% of marketing efforts to social media. Social media engagement increased by 69.29% compared to the previous year Web traffic increased by 22.20% compared to the previous year Revenue increased an average of 7% each month and continues to increase Case Study 2 Penguin Patch National company utilizing call center employees, email & print marketing. In July of 2014 new strategies were implemented by The Crouch Group in these key areas: email marketing, user experience & mobile design, developing a social media strategy Social Media Engagement Increased by 300% compared to the previous year Online Reviews increased from 3 to 4.9 STAR in less than 60 days Email Marketing Performance Increased 37.14% compared to the previous year Gross Sales Increased 11.39% compared to the previous year

 

 

Case Study 3 Agents Alliance National company in insurance industry utilizing traditional marketing. Implemented engagement marketing campaign utilizing video, blogs, newsletters and social media. Web traffic increased 31.75% compared to the previous year Traffic from Google increased 70% compared to the previous year Blog traffic increased 111.48% compared to the previous year Agents Alliance has doubled in size In the last 24 months

 

 

Case Study 4 Aubrey Pharmacy Local business with statewide customers using only traditional marketing. i.e. magazine, newspaper and other print Implemented social media strategy utilizing video and blogs Increase in web traffic 111.85% compared to the previous year TCG Philosophy Create customized marketing game plans which tell each individual business' story where it matters most.

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