The Crouch Group recently achieved Google Partner status.
We have been working on this recognition for over a year. Becoming a Google partner involves checking off many different milestones.
Qualifying for Google Partner status means that we have met the Google established requirements in Google Ads campaigns for our clients. Google Ads include Pay-Per-Click ads on Google searches, Video ads, Image ads across 90% of websites, or ads for specific products that our clients offer.
This Google Partner achievement is based on three key criteria:
- Excellent Performance based on the revenue growth for our clients.
- Total Spending evaluated based on total ad spend for our clients during a 90-day time frame.
- Certifications – At least 1 person on our staff needs to be certified in Google Ads. The Crouch Group currently has 2 people on our staff that have been certified by Google.
For our clients wanting to use Google Ads to reach more potential customers, we begin by establishing what type of campaign it will be:
- Should it be a keyword search campaign to show when someone Googles a certain phrase?
- Should it be a video ad that runs before a YouTube video?
- Or should it be an image ad to show on related websites or apps?
- Next, we establish the monthly budget for the campaign.
- Then we select the keywords or phrases that best fit our clients’ goals.
- Finally, we design the ad or produce the video.
In addition to a Google Partner, we are specialized in Search campaigns and are working specializations in Video and Display ad.
The Crouch Group runs various campaigns for our clients within Google Ads. Some campaigns may be traditional Pay-Per-Click Google search campaigns. Other campaigns are video pre-roll ads on YouTube or display ads on apps and websites, such as Fox News or CNN.
If you and your business need expertise in Pay-per-click campaigns, Video campaigns on YouTube, or other types of Google Ad Campaigns, contact us today: (940) 383-1990.
The Crouch Group is a full-service marketing and advertising agency with offices in Denton, Texas and Springfield, Missouri. We would with clients throughout the United States, Canada and the United Kingdom. For more information visits us at www.thecrouchgroup.com.
