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You are here: Home / Archives for Relevance Score

Moneyball and Business: Doing the Most with Limited Resources

August 7, 2017 By Charles Crouch

Moneyball Brad pitt

What would you give to have Apple’s marketing budget? or Coke’s? or Ford? It would be awesome to have near endless funding to market the company. But short of this, what should you do? The movie and book, Moneyball, tells a story that answers just this question. “For $41 million, you built a playoff team… You won the exact same number of games that the Yankees won, but the Yankees spent $1.4 million per win and you paid $260,000 per win,” says the Boston Red Sox owner to Billy Beane. This … [Read more...]

Filed Under: Blog, Marketing Tagged With: Best Overall Marketing Campaign, limited budget, moneyball, Relevance Score, Social Media, The Crouch Group

6 Great Business Practices From TOMS

August 1, 2017 By Charles Crouch

start something that matters

“Start Something That Matters” Book Review and Business practices TOMS shoes got started 2006 with a journey to another country. Blake Mycoskie went on a trip to Argentina in 2006, taking a much need break from his startup venture. He had been to Argentina before, but on this 2006 trip he learned about a major issue he wasn’t aware of before the trip. Children across the country lacked shoes, even in a moderately well-developed country like Argentina. This exposed their feet to major diseases … [Read more...]

Filed Under: Blog, Marketing Tagged With: Best Overall Marketing Campaign, Business, Management, Relevance Score, Social Media, Start Something That Matters, The Crouch Group, TOMS

Facebook Seeks Consumer Opinion with Relevance Score!

April 30, 2015 By Crouch Group Staff - RS

In February 2015 Facebook released a new advertising feature “Relevance Score”. This is a rating system that is used for paid advertising on Facebook. This score is based on a 1 to 10 point scale; the higher your ad scores the more relevant your ad is deemed. Some users are finding that this is similar to a Google quality score. A Google score is based on stats between an ad and landing pages while the Facebook “Relevance Score” takes feedback and insight from you as the user into account. As a … [Read more...]

Filed Under: Blog Tagged With: #TCG, Relevance Score, Social Media, The Crouch Group

The Crouch Group

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Denton, TX 76201
940-383-1990
888-211-0223
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Meet the Crouch Group’s Intern Shelby Richardson

The Crouch Group is happy to welcome our returning intern, Shelby Richardson. Shelby first worked … [Read More...]

The Crouch Group

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Denton, Texas 76201

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