Blog

  • Tim Crouch joins Reverse Your Thinking with Mathius “Marc” Gertz radio show

    ByTim Crouch

    Legal marketing expert Tim Crouch was recently a guest on the California-based radio show Reverse Your Thinking with Mathius “Marc” Gertz. Tim discussed how The Crouch Group is helping collaborative professionals build brand awareness for Collaborative Divorce as a better way to untie the knot through digital marketing campaigns.  “The Crouch Group works with collaborative professionals, organizations and practice groups throughout the United States, Canada and United Kingdom. These professionals want to see divorce handled differently and want to make more people aware that Collaborative Divorce is a more peaceful process than litigation,” Tim Crouch said. “We help collaborative professionals, including lawyers, mental health professionals and financial specialists, reach their target audiences and get more collaborative cases through public education campaigns.” Tim Crouch is the founding…

  • Divorce With Respect Week Consultation Tips

    ByTim Crouch

    For all divorce professionals volunteering for DWRW who want to make the most of your 30-minute consults! Initial conversations are about listening to the person in front of you.  You cannot cover all divorce details in 30 minutes; do not expect to.  Clients set the agenda for your conversation as soon as they start speaking.  Once they ask their questions or express their fears you can then provide a well-tailored explanation of how the collaborative process is designed to address their strongest fears and most urgent concerns. 5 tips for your initial Divorce With Respect Week consultations: These consults are a time for people to be heard.  Remember to listen, connect, and reflect what you’ve heard and then outline their potential next steps. It’s not…

  • Forbes: Tim Crouch on Utilizing Interviews for Fresh Content

    ByEric Bonar

    Tim Crouch, founding partner at The Crouch Group, contributes once again as an Expert Panelist for the Forbes Agency Council. In this latest article, sixteen leaders in the field of advertising provide commentary on how to attract traffic and leads with creative content marketing. Tim Crouch provided valuable insight on acquiring high-quality information from authorities and influencers who don’t have the bandwidth to write and edit blog posts. He discussed one of The Crouch Group’s services to clients: “We have helped [them] develop fresh original content by interviewing them.” Read more about speaking with subject matter experts on Forbes.com.

  • Forbes: Tim Crouch on Not Giving Up on Branding Too Soon

    ByEric Bonar

    Tim Crouch was recently accepted into the Forbes Agency Council, a dynamic and selective community of seasoned advertising agency professionals. As a Council member, Tim will be invited to provide his expertise about trends and topics in advertising, social media, and design. Recently, Tim contributed to a Forbes article entitled “16 Top Mistakes And Lapses In Oversight That Can Ruin Brand Consistency.” He was quoted as saying, “branding does not happen overnight. A brand is not a sales event; it is instead a promise about what to expect from you or your product.” To learn more about branding expectations and campaign momentum, read his full contribution on Forbes.com here.

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    The Crouch Group Accepted Into Forbes Agency Council

    ByTim Crouch

    We have been accepted into Forbes Agency Council, an invitation-only community for owners and executives of successful public relations, media strategy, creative, and advertising agencies! Tim was vetted and selected by a review committee based on the depth and diversity of his experience. Criteria for acceptance include a track record of successfully impacting business growth metrics as well as personal and professional achievements and honors. “We are honored to welcome Tim Crouch and The Crouch Group into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Agency Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact…

  • Ever Wonder About Your Website? Free Tests to Evaluate Your Website

    ByTim Crouch

    If you have ever wondered if you site is measuring up in basic performance and Search Engine Optimization we can help! Here are 3 free tests (including a test to compare your site to your competition) that you can run to see what is working and what is not working. Test #1- Website Scoring The review will provide a score for your website. Anything below a 70 is a failing score and the report will layout what needs to be done to get a higher score. Higher scores will result in higher search engine rankings. Check How Your Website Ranks If the site is below 50, there should be serious consideration about rebuilding the site. Test # 2- Directories and Listings Score One of the key…

  • Blog, Blog, Blog – Yeah But…

    ByTim Crouch

    Blog, Blog, Blog… if you have ever been to one of my training events you know that this is a mantra that I often repeat. Google tells us that blogging is the best thing that you can do for your website. Through the years, I have had clients who do nothing for SEO other than consistently writing new blogs.  Their web traffic has grown dramatically because of the new content they are writing for their website. There are, however, some pretty big “Yeah, Buts” that keep this from becoming a reality for a lot of collaborative professionals. Here are some tips on writing blogs that will help to grow traffic into your website. What makes it a blog? A blog is an article on your…

  • Mental Health Professionals and the Coronavirus

    ByTim Crouch

    A Recommendation for Mental Health Professionals Regarding the Impact of the Coronavirus If you are a mental health professional, you are going to be very important to a lot of folks as the restrictions of the Coronavirus get extended. The City of Dallas has extended the emergency declaration to end of April. On the West Coast the San Francisco Bay Are (7.5 million people) are under orders to not leave their homes. The impact on mental health is and will be significant. But what can you do with social distancing and the need to see people and for them to see you? Several mental health professionals that we work with are taking their practice online. The challenge is whether it is HIPPA Compliant. While there is some indication that…

  • 5 Things To Do Now in the Midst of Coronavirus Limitations

    ByTim Crouch

    Coronavirus or COVID-19 is creating all kinds of havoc in our lives and in business. Here at The Crouch Group, we have some recommendations for how to manage during the Coronavirus crisis and hopefully emerge stronger after the crisis has passed. 1. Zoom We are great fans of Zoom. There are opportunities to conduct client meetings, webinars and even collaborative meetings by Zoom. Some of our California clients are offering the Divorce Options class by Zoom. Zoom is an easy platform to work with, very affordable ($15.00 per month) and allows you to share documents, videos or PowerPoint presentations as part of the Zoom meeting. 2. Website This is a great time to work on your website. Perhaps it is time to build a new site or rework your…